The Platform Network presents
Private Lending Media Kit
The numbers behind the first edition. Built for advertisers, partners, and the people deciding where their next campaign lands.
By the Numbers
The Network
16,000+
lenders, investors, brokers, and securitizers across the private lending industry.
Built audience — not bought
Page Views · First 28 Days
9,300+
Page views on the inaugural Private Lending edition in the first 28 days post-launch.
Launched June 8, 2026
On-Page Engagement
72%
of page visitors clicked through to content, articles, or advertiser links.
Readers who lean in — not bounce
Newsletter Open Rate
30%+
open rate on the Private Lending launch newsletter — well above the B2B industry average of 21%.
Inbox-first, not algorithm-first
Email Network · First Week
10,000+
newsletter views across the email network in the first week of the Private Lending edition.
Inbox-first, not algorithm-first
Social Network · Impressions
516,777+
social media impressions across the Platform network amplifying the Private Lending edition.
Reach that compounds
Demographic Targeting
Who’s in the room when your placement lands. Composition of the Private Lending network across role and business type.
Real Estate Investors & Developers
42%+
The core reader — active investors and developers deploying capital into private-lending backed deals.
The buyer side of the table
Brokers & Broker Firms
22%
The relationship layer — brokers and broker firms placing deals into the private-lending market.
Deal-flow originators
Private Lenders & Firms
16%+
The lender side — principal originators and firms writing the capital that funds the deals.
The capital side of the table
Fund Managers
10%+
Fund managers directing pooled capital into private-lending strategies — institutional decision-makers.
Institutional allocators
Vendors & Service Providers
6%+
Attorneys, title, tech platforms, and other service providers embedded in the private-lending workflow.
The ecosystem around the deal
*Information provided by subscriber at time of opt-in.
What Platform Is
We’re building the space where niche B2B finally gets a stage.
Private Lending is the first edition. The thesis is the same for every vertical that follows: melding the convenience of social media with the strength of traditional media. Speed with digestible content. Targeted, reliable, and interchangeable. No guesswork.
We call it autonomous journalism.
The Amalgam
Social-feed speed. Journalism-grade residence.
Self-made videos. Third-party podcasts. YouTube segments. White papers. Conference decks. The interviews and panels and explainers that took time, effort, and budget to make — and then quietly disappeared into a scroll.
Platform is the upcycle. We give that work a second life on a page where readers can actually take it in — without the rush of the feed and without the noise that buries it.
A monthly issue with the residence of a publication. A content block with the flexibility of a feed.
How It Works
Three things make a Platform block different.
01
The Upcycle
Content you already paid to make — the video, the podcast, the deck, the white paper — gets a second life on a page built for readers who actually showed up to read.
02
The Rotation
Block holders can swap their content up to four times a month. A modern feed’s flexibility — with the staying power of a publication date.
03
The Reader
One issue. One scroll. Time to absorb. No infinite-feed compulsion, no algorithmic re-rank, no noise. Just the work that matters — presented like it matters.
Want to advertise on Platform?
Get in front of the room — not the algorithm.
Sponsorships, dedicated sends, native articles, and category-exclusive partner slots are available for the Private Lending edition and upcoming launches. Limited inventory per issue.
Confidential · For advertiser, partner, and prospect use · Not for redistribution
Numbers reflect performance as of the date noted. Updated monthly. Questions: info@findyourplatform.com